The Supp Digest | 3000+ Product Lists and Counting
Welcome to The Digest, your guide to key insights and updates across the SuppCo community.
In this series, we'll dig into the fascinating trends SuppCo sees from our unique vantage point to help you make sense of supplements.
SuppCo launched our Lists feature in February, and since then it’s been off to the races organizing, saving, and annotating supplements. To-date, users have created over 3,000 Lists with more than 100 public lists now browsable, savable, and shareable for the entire SuppCo community.
In this issue of The Digest, we're highlighting some creative ways you’re putting Lists to work.
GOT A LIST FOR THAT?
SuppCo users are creating Lists for all sorts of reasons: season-specific stacks, tracking products celebrities are taking, and even lists for protecting against those pesky germs children bring home from daycare.
While Lists can meet the need for many occasions, these four use cases are leading the pack:
Shopping wishlists (don't lose track of those next purchases)
Health goal lists (because better sleep deserves its own dedicated collection)
Research lists (for sorting through that Saturday afternoon reddit rabbit hole)
Nutrient category lists (for easy comparison of top contenders)
A FEW HIGHLIGHTS
Lists make it easier to get down to the nitty-gritty and save or share products that can help in specific scenarios.
Take travel for example. The most popular travel-focused lists all agree that magnesium, zinc, vitamin C, and electrolytes are key for feeling your best after a flight. Turns out no one wants to feel like recycled airplane air.
Travel also begs the question: how much of your daily stack do you bring?
Check out professional endurance and CrossFit triathlete Eric Hinman’s non-negotiables travel list that makes sure he’s able to compete at peak performance anywhere.
Or maybe you enjoy the occasional music festival and want to provide your friends with a supplement game plan, like this trending 2025 Coachella List:
YOUR TURN
If you haven't had a chance to check out the List feature in your SuppCo app yet, there's no time like the present!
With our easy annotation tool, you can even leave notes and reminders like "Dad loves this one" or "Great for summer allergies" to give your Lists more color and context.
The best part: Lists are meant to be shared. By making your Lists public, you can help others in the SuppCo community jump-start their research about products they're considering. Check out our most popular Lists here, and consider making your lists public too.
CALL FOR TOPICS
Do you have topics or trends you'd like to see covered in this newsletter? Drop us a note here.
FRESH ADDITIONS
Our TrustScore database continues to grow. Here are a few brands we've added scores for this week:
COMMUNITY
Share your knowledge! Take a few minutes to review your Lists and make them public so they help other SuppCo users.