The Supp Digest | October Community & Industry Trends
Welcome to The Digest, your guide to key insights and updates across the SuppCo community.
Thanks to great feedback from our SuppCo community, we’ve given The Digest a new look. Now more than ever, The Digest will be your go-to spot for quick and snappy insights into the latest SuppCo trends and community news. Enjoy!
Trending Products
What the SuppCo community is newly stacking: products with the highest stack add rates on SuppCo in the last 30-days
Gaia Herbs Ashwagandha Gummies. These gummies are vegan, gluten free, and are both USDA Organic and Non-GMO Project Verified.
Seed DM-02 Daily Multivitamin. Seed announced the release of their first multivitamin at the end of September, and we’re already seeing it climb in stack counts across SuppCo.
Enzymedica Vitamin D3+K2. Our TrustScore pick for the SuppCo D3 + K2 product category, this Enzymedica product boasts a TrustScore of 9.63.
TrustScore Updates
New TrustScores are dropping everyday. Check out the latest:
Buoy now has 6 hydration & electrolyte products scored on SuppCo and a brand-level TrustScore of 9.55
Calroy Health Sciences’s 3 cardiovascular-focused products have all been TrustScored, with the overall brand scoring at 9.07
Nature’s Answer now has TrustScores available for 145 products, with an overall brand score of 7.46
PERQUE’s TrustScore has been updated to 8.88, now scoring in the 94th percentile of the over 800 brands score
Are you a brand owner and want to start your TrustScore? Reach out to us at trustscore@supp.co
Nutrient Spotlight
Fall is officially in full swing. With all the sweater-weather, pumpkin flavors, and halloween vibes comes the inevitable colds and flus of the autumn season. For this month’s nutrient spotlight we’re giving a shoutout to Zinc, which plays a critical role in supporting immune function.
Check out our detailed guide to Zinc here, including SuppCo community stats and top-rated products. If Zinc isn’t already part of your fall stack, consider incorporating it into your routine aiming for 10-45 mg/day. Your immune system will thank you!
Industry News
Protein powders were front and center in supplement news this week after Consumer Reports released an article on heavy metals testing on a number of popular protein powders.
Curious about SuppCo’s perspective? We firmly believe that when it comes to supplement testing, context matters. Heavy metals testing is incredibly important, but so is benchmarking results to metal levels expected from natural (non-artificial) ingredients. See more from Jordan, our Head of Science here.
Community
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